Ray-Ban Rare Print 2010
2010 adv. poster for Ray-ban Rare print campaign
2010 adv. poster for Ray-ban Rare print campaign
This is 1 of 8 posters for the new "Rare Print" Ray-Ban campaign.
the product is a special limited ediction of Ray-Ban Glass, whit various pattern printed all around.
Ad Agency: Cutwater
Executive Creative Director: Chuck McBride
Creative Director: Travis Britton
Art Director: Marcus Cross
Art Producer: Justine Barnes
Print Producer: Miriam Lee
Illustrator: David Sossella
the product is a special limited ediction of Ray-Ban Glass, whit various pattern printed all around.
Ad Agency: Cutwater
Executive Creative Director: Chuck McBride
Creative Director: Travis Britton
Art Director: Marcus Cross
Art Producer: Justine Barnes
Print Producer: Miriam Lee
Illustrator: David Sossella

Ray-Ban Glasses

Final version full-size poster

particular 01

particular 02

particular 03

particular of the vector's structure
The first 3 rough proposals

proposal 01

proposal 02 (selected by client)

proposal 03
alternate version
this is another version of selected illustration, not rated by the client
- this version have a different color range and a different treatment of the surfaces, more "xylographic like"
this is another version of selected illustration, not rated by the client
- this version have a different color range and a different treatment of the surfaces, more "xylographic like"

alternate version (not finished) full page

particular 01

particular 02